Burnaby Board of Trade Pledge
Burnaby Board of Trade Pledge

Webinar: Engaging the Value Chain for a Sustainable Future

One hour Conference Board of Canada webinar opportunity to learn about the imperative – and the opportunity – to engage your organization’s value chain (your suppliers and your customers) to improve the overall impacts of your products and services from extraction and harvesting, to use and disposal.  Special discount available for BBOT members.

With the prospect of 9 billion people co-existing on our planet by 2050, progressive businesses see the need to reduce their impacts, maintain access to scarce resources, meet changing customer expectations and protect their brands.  Forward looking companies prioritize social and environmental hot spots up and downstream of their operations, then engage their business partners to improve their practices.


Coro Strandberg, CSR expert and BBOT member, will provide an overview of this emerging business trend.  Charlene Wall-Warren, Sustainability Director of BASF North America – the world’s largest chemical company – will share her company’s industry leading approach to value-chain engagement.  Charlene has over twenty years of experience in strategic business development, life-cycle assessment, consumer goods packaging, and project management and process design for large capital investments.  She currently leads business strategy, branding and communications activities and stakeholder engagement.


10 – 11 am PT
February 5, 2015

Gather your colleagues to listen in one room.  Unable to make the event?  Register anyway and you’ll receive a recording a few business days after the webinar.

Who will benefit?

  • CSR, strategy, operations, procurement, production, manufacturing and customer relations professionals.
  • Companies in construction, consumer goods, chemical and automotive sectors.
  • Government and civil society organizations that wish to foster social innovation and environmental footprint reduction.

Registration and Costs

More details at this link.  A special BBOT member $100 discount is available by registering here. (three quick steps needed to create a Conference Board of Canada e-library account).  Or you can call 1-866-242-0075 or email publications@conferenceboard.ca and quote code ECCORO to receive the discount.


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