FOR IMMEDIATE RELEASE
Burnaby Board of Trade
(604) 412-0100 ext. 1107
Burnaby Board of Trade launches new Pledge for a Sustainable Community website
Burnaby, BC – The Burnaby Board of Trade (BBOT) is proud to announce the launch of its new and improved Pledge for a Sustainable Community website at bbotpledge.ca.
The new site, developed by Vancouver-based digital agency, Kumu, has a new look and feel, greatly increased functionality and allows users to customize the tips and advice they receive based on their self-identified level of expertise.
With North America business, governments and communities evolving quickly towards a more sustainable future that has both opportunities and rewards for businesses, companies across the spectrum are rethinking their corporate values with a focus on a triple bottom line – a strong environment, healthy communities and profitability. Adopting sustainable approaches in business can increase savings and reduce harmful greenhouse gases and wasted energy. The Pledge for a Sustainable Community website helps businesses realizes these goals with tips, education and structured steps depending on the level the organization is at.
“We launched the Pledge for a Sustainable Community about a year ago and we were surprised and thrilled with the amount of immediate uptake we received from our business community,” remarked BBOT President & CEO Paul Holden. “We believe it is important for us to lead the business community in helping them become more sustainable because it’s good for business and it’s also good for the environment. The new and improved web site will also provide business with a springboard for all of the BBOT’s environmental sustainability-related programming.”
With over 100 organizations from around the Lower Mainland already having taken the Pledge, the goal now, in addition to program growth, is to have existing pledge takers report back on their progress and share their successes, which the BBOT will help promote through their new Pledge eNewsletter and in the new website’s Success Stories section. The BBOT also plans to announce new funding opportunities in the New Year for BBOT members to receive training and certification in partnership with Climate Smart with funding from Vancity’s Community Grants program.
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About the Burnaby Board of Trade
The Burnaby Board of Trade (BBOT) is a member-based organization that brings businesses together to develop strong networks, represent the interests of the business community to local government, and foster economic development in our community. For more information about the Burnaby Board of Trade, visit www.bbot.ca.
About the Pledge for a Sustainable Community
Entering its second year, the Pledge for a Sustainable Community is a comprehensive online resource with the goal of helping businesses large and small reduce their environmental footprint while at the same time promoting their company and saving money. For more information, visit bbotpledge.ca.
About kumu agency
Kumu Agency is a full service digital marketing agency and offer specialized expertise in digital strategy, sustainability strategy, website development, mobile website and app development, content strategy and content marketing. The management team, although from Vancouver, spent 9 years working on Madison Avenue in New York city, working with brands like Dove, Energizer, NFL, Mercedes Benz and others. For more information, visit ku.mu
About Climate Smart
Climate Smart is a Vancouver-based social enterprise that offers a comprehensive, small-group-based training program, certification and tools for small/medium enterprises (SMEs) to measure and profitably reduce their energy, transport, and waste-related costs and greenhouse gas (GHG) emissions. For more information, visit Climate Smart Business.